
Care that comes from the heart
Open Heart Care is a nurse-led home care provider serving Nuneaton, Hinckley and the surrounding communities. We are small by design — because genuinely personal care demands it.
Why we started
Open Heart Care was born out of a deeply personal recognition: that too many people are receiving care that ticks boxes but doesn't truly see them. Our founder David spent years working as a registered nurse, watching patients return home to care arrangements that were rushed, impersonal and inconsistent. The same faces rarely showed up twice. Instructions were half-read. Preferences were ignored.
He knew it didn't have to be that way. Great home care — the kind that genuinely improves quality of life — is possible. But it requires the right values, the right people, and the right scale. It cannot be industrialised. So instead of building something large, David built something intentional.
Open Heart Care exists to prove that professional excellence and genuine human warmth are not a trade-off. We deliver both — visit after visit, family after family.
Our Mission
To provide high-quality, person-centred home care that promotes independence, wellbeing and quality of life — enabling people to remain safely and comfortably in the place they love most: their own home.
We pursue this not as a corporate statement, but as a daily commitment. Every carer we employ, every care plan we write, and every family we support is measured against this purpose.
Our Vision
To be the most trusted name in home care across our communities — not the biggest, but the best. A provider that families recommend without hesitation because they have seen, first-hand, the difference that care done properly can make.
Small is our strength
We are not a national franchise. We are not a call centre with a rota. We are a close-knit, locally rooted team — and that makes all the difference.
You know who is coming
We work hard to ensure consistency of carers. The same familiar faces, building genuine relationships over time — not a different stranger at every visit.
The owner is involved
David personally oversees every care package. There is no layer of middle management between his standards and your care. If something needs attention, it gets it — fast.
No call centres
When you call Open Heart Care, a real person answers. Queries are resolved the same day. Families are never left chasing updates through automated systems.
Care plans that mean something
Our assessments go deep. We ask about routines, preferences, dislikes, life history and personal goals — because understanding the individual is the only way to care for them properly.
Nurse-led quality
With a registered nurse at the helm, clinical oversight is built in from the start. Concerns are spotted early, escalated swiftly, and communicated clearly to families and GPs.
Genuine relationships
Our carers stay. Low turnover means the person we introduce to your family this year is likely still there next year — and the year after. That continuity is priceless.
Our HEART Values
Our values are not a poster on the wall. They are the criteria against which we hire, the framework against which we train, and the standard against which we hold ourselves accountable.
Holistic & Honest
We look at the whole person — their physical health, emotional wellbeing, social connections, cultural background and personal goals. And we communicate openly and honestly at every step, with clients, families and the professionals around them.
Empathetic
We listen before we act. Understanding how it feels to need support — or to watch a loved one need it — shapes everything about the way we show up. Our carers are chosen as much for their warmth as for their skills.
Accountable
We take full responsibility for the care we deliver. If something isn't right, we say so and we fix it. We don't hide behind processes or pass the buck — the owner is personally involved in every care package.
Respectful
Every person is an individual with their own history, preferences, beliefs and way of doing things. We fit around the individual, not the other way around. Dignity is non-negotiable in every single visit.
Trustworthy
Trust is built slowly and lost quickly. We earn it through reliability, consistency and transparency. Families know who is coming, when they are coming, and exactly what has happened during each visit.
Meet the founder
Having worked closely with patients and families throughout my nursing career, I saw repeatedly what happens when care becomes transactional. People are reduced to tasks on a rota. Families feel they are being managed rather than heard. And the person at the centre of it all — the one who actually needs the care — can feel invisible.
I founded Open Heart Care because I believe home care can be — and should be — so much more than that. Done well, it is one of the most profoundly meaningful things you can offer another person: the ability to stay in their own home, with their independence and dignity intact, supported by people who genuinely care about them.
We are a small team, and I intend to keep it that way. Not because we lack ambition, but because I refuse to let growth come at the expense of quality. Every person we support deserves the same standard of care I would want for my own family.
David Demerdzhiev
Registered Nurse & Founder, Open Heart Care

Let's talk about your needs
Call us for a free, no-obligation chat. We'll listen, and we'll help you work out what kind of support would make the biggest difference.